Planet Smoothie Franchise Owners Plug Into Communities
Finding ways to engage and support area residents helps build a strong reputation, as well as solid brand awareness and support
Ask Planet Smoothie® franchise owners to describe themselves, and chances are you’ll hear quite a few different responses. Entrepreneur, small business owner, community member, mentor, employer … all those and more are true.
That’s because Planet Smoothie is more than just a destination for people in the communities it serves. Franchise owners are engaged with their neighbors in multiple ways, all of which help make their cities and towns better places to live.
Visible support helps local causes
“Planet Smoothie franchise owners love interacting with their customers, and that’s not limited to exchanges within the four walls of their facility,” explains John Wuycheck, Senior Vice President of Franchise Development. “They greatly enjoy getting out into the community and lending support to worthwhile causes.”
That pays dividends for the events or charities in the way of sponsorship or in-kind donations, as well as for the Planet Smoothie franchise thanks to high visibility and the positive benefits of being seen as a philanthropic partner.
“Planet Smoothie has dozens of owners who, either on their own or in partnership with others if they are in a large urban area, have a booth or giveaway at 5Ks, health fairs and many other events,” Wuycheck says. “They like putting their support into action whenever they can, and those engagements build a lot of goodwill for the brand.”
Mentorship provides opportunities at home
At the same time, many Planet Smoothie franchise owners are tireless in their efforts to help young employees learn not just how to make and sell smoothies, but small-business operations from good customer service to bookkeeping, inventory control and other core skills.
“This is just another way that communities benefit from the skills these owners provide,” Wuycheck says. “By providing not just job opportunities, but the chance to build valuable and marketable skills, they are growing the next generation of business leaders right there where they live.”
Planet Smoothie is a smoothie franchise that sets itself apart by offering great-tasting smoothies that use healthier, natural ingredients. In a side-by-side comparison, our brand’s smoothies generally have less sugar and fewer calories — a big competitive advantage as Americans actively seek out healthier options. Planet Smoothie is led by a veteran franchise team and dedicated brand support team as part of the Kahala Brands™ family.