An Adaptable Footprint Means Entrepreneurs Put Planet Smoothie All-Over
From bustling urban centers to suburban strip malls and everywhere in between, Planet Smoothie is a hit in many types of locations with their adaptable footprint
Busy commuter train stations. Bustling outdoor shopping centers. Sleek office-building atriums. All these and more are sites for Planet Smoothie™ franchise locations, thanks to a footprint built around flexibility.
“Planet Smoothie franchise owners are incredibly inventive people — they saw possibilities in many different types of locations in their communities and acted on it,” says Doug Merenda, Director of Franchise Development. “All they needed was the right concept to leverage that location, and that’s what they got with Planet Smoothie.”
A business model that’s scalable and flexible
The Planet Smoothie store concept is designed to be scaled up or down. That means an entrepreneur can not only pick their locations, they can also grow at their own pace. Many Planet Smoothie franchise owners began small, grew into a larger space, and eventually became multi-unit operators.
“One of the best things about Planet Smoothie is that it provides a new franchise owner with so many options,” Merenda says. “Anyone investing in a new business is going to be nervous about going too big, too fast. This business model meets that concern and lets them know that they can grow when, where and how they want to. That’s a huge relief. And the Kahala Brands™ team is there to help them every step of the way when they do decide to expand, whatever that looks like.”
Smaller sites mean accessibility to high-visibility areas
Another benefit to starting small, such as with a Planet Smoothie franchise that’s a smaller, non-traditional location? Visibility. A small, yet very busy, location means that a new franchise owner and their team is never overwhelmed, and also build a loyal customer base that will follow them as they grow.
“Many Planet Smoothie owners expand into multiple locations, and that’s because they quickly master this easy-to-operate business,” Wuycheck says. “They are having fun, as are their employees. That makes opening a second site easy, because while the Kahala team is helping you find the right spot, you’re training those loyal staff members to become managers and take on more responsibility. And don’t forget, all those daily customers will be coming along for the ride as well, thanks to the great service and terrific smoothies they’ve fallen in love with at the original site.”
Learn more about Planet Smoothie and our adaptable footprint
Planet Smoothie is a smoothie franchise that sets itself apart by offering great-tasting smoothies that use healthier, natural ingredients. In a side-by-side comparison, our smoothies generally have less sugar and fewer calories — a big competitive advantage as Americans actively seek healthier options. Planet Smoothie is led by a veteran franchise team and dedicated brand support team as part of the Kahala Brands family. Want to learn more? Fill out our franchise information form, as well as visit our research pages!