Planet Smoothie Named to Entrepreneur’s Hottest Franchises of 2021
Vibrant and fast-growing brand is poised for growth as communities reopen and consumers return to their favorite activities and routines
Franchise owners of the best smoothie franchise, Planet Smoothie® have many ways to engage with consumers. Whether it’s for an after-school or post-movie snack, a meal replacement after a workout or just a refreshing treat, this is a brand that has appeal all day long.
The shutdowns of 2020 definitely changed the landscape of business ownership. But now it’s 2021, economic reboots are happening all around the country, and Entrepreneur magazine has named Planet Smoothie as one of its hottest franchises of 2021.
Consumers’ desire for fruit-based consumables is strong
Here’s how the team at Entrepreneur summed up the list in general: “Every year we try to predict which franchise types will be the most successful in the year ahead. In normal times, this involves looking back at the year that’s coming to an end and learning from the trends we find. But of course, this wasn’t a normal year. The events of 2020 have largely shifted the question of “What’s popular?” to the question of “What’s essential?”
Planet Smoothie was in the list’s Fruit section, which makes sense given that fresh, all-natural ingredients are at the core of the Planet Smoothie franchise menu. As the reporting that accompanied the list put it, “As consumers focus on making healthy choices, franchises that offer fruit-based drinks, snacks, and meals (such as juices, smoothies, and bowls) are well positioned for growth. Many of these companies are placing particular emphasis on offerings filled with antioxidant-rich “superfood” fruits like acai and pitaya.”
Reopening happening in time for smoothies’ busy season
All told 369 franchises were listed in the various trending categories. Some were familiar names, while others were new players. “That reflects the changing environment that 2020 created, and that is still playing out in 2021,” says John Wuycheck, Senior Vice President of Franchise Development.
“Certainly, a lot of businesses, and business plans, got turned on their head in 2020,” Wuycheck says. “Planet Smoothie franchise owners utilized curbside pickup, third-party app delivery and much more in order to stay engaged with their customers. That hard work, along with consumers’ loyalty, is why Planet Smoothie is on this list. Summertime is coming up, which naturally is a busy season for Planet Smoothie, and that’s why the brand is positioned to really capitalize on all the pent-up demand we’re going to see unleashed in the coming weeks and months.”
Planet Smoothie is a smoothie franchise that sets itself apart by offering great-tasting smoothies that use healthier, natural ingredients. In a side-by-side comparison, our smoothies generally have less sugar and fewer calories — a big competitive advantage as Americans actively seek out healthier options. Planet Smoothie is led by a veteran franchise team and dedicated brand support team as part of the Kahala Brands™ family.