Start a Smoothie Franchise with the Premier Smoothie Business Opportunity
The quick-service industry is a saturated culture – both in fats and business
Due to rising focus on overall health & wellness, Americans are the largest consumers of smoothies in the world. In fact, the U.S. smoothie market accounts for over 2/5ths of the global share. And further research claims, smoothie shops can expect to generate between $250,000 (low-end) and $800,000 (high-end) in gross revenue per location. Therefore, it comes as no surprise that many entrepreneurs want to start a smoothie franchise.
So what makes Planet Smoothie stand out in the crowded segment? For starters, we sell the best tasting smoothies on the Planet!® and deliver products that can help our customers meet their nutritional needs.
Our iconic smoothie franchise is known for specializing in handcrafted smoothies that appeal to our customers as individuals. We offer a variety of options, novelty, and convenience at an affordable price – but never at the cost of lifestyle or diet. Our products require premium ingredients, and similar to coffee shops, people are willing to pay a higher price to enjoy a premium beverage and a unique experience.
“Our tagline is ‘The best-tasting smoothie on the Planet!®’ and it’s true,” says John Wuycheck, Senior Vice President of Franchise Development. “We use real fruit and our own zero-calorie, stevia-based sweetener. We also have ‘Blast’ supplements we can add to your smoothie to help provide even more nutrition. Our menu is extremely flexible to meet the unique preferences of each guest. With different retail formats and single- and multi-unit franchise programs, our business concept is flexible, too.”
Consumer’s preference in nutritional megatrends drives the rapid growth of the smoothie market
By 2024, the cold-pressed juice and smoothie industry in the United States is expected to reach $8.1 billion. Currently, the high-demand is a by-product of customers seeking health and wellness options, as the smoothie franchise industry has surpassed $3 billion in revenue.
As a fresh option that is an alternative to fast food, we are one of the only optionshealth and wellness professionals recommend to clients. Health-focused individuals use Planet Smoothie as a nutritional substitute for regular meals, a quick boost of immunity, or to replenish lost energy after a workout. As a result, Planet Smoothie locations are commonly situated in fitness clubs and commercial shopping centers to set up each franchisee’s location for maximum reach and profit potential.
The popularity of a smoothie franchise can lead to a high growth margin for Planet Smoothie owners. Overhead costs that can be low, uncomplicated operations, and high product demand have created an unparalleled business opportunity for any entrepreneur.
“We want new franchisees to be comfortable and confident with our entire team,” says Stacey Wopnford, Vice President of Operations. “We set up a welcome call and a clear timeline with next steps – it’s a great process. The continuation of our support comes through in-store training as well as operational management and marketing. Having that training time has driven our franchisee’s success because they now have the direct experience and know an entire team will make themselves available to support their business. We know that their success is ultimately our success. I think when you combine all that we offer, it proves we can continue to dominate the smoothie market.”