Planet Smoothie Steady All-Day Sales Create Maximum Revenue Stream
Consistent business from open to close means Planet Smoothie stores don’t rely on customer ebbs and flows to find a path to profitability
Food-service professionals talk about “being slammed” during those times when every table or counter is full and there is a line of customers waiting to be served. Planet Smoothie franchise owners and employees also can talk about busy periods, but only as part of a more manageable picture.
“Unlike restaurants, we don’t have three peak periods around breakfast, lunch or dinner,” says John Wuycheck, Senior Vice President of Franchise Development. “Every Planet Smoothie franchise sees a steady stream of customers all day long. That’s because smoothies can be a meal replacement, or a snack, enjoyed after a workout or even dessert after a meal. There’s no limited time frame for enjoying one.”
Steady business improves operational efficiencies
A predictable customer flow means that a Planet Smoothie franchise owner can operate his or her business much more efficiently. There’s no need to schedule many staff members around specific hours, and no sending people home early when there’s a lull, for example.
“It’s also easier to keep stock and inventory at manageable levels, because our systems allow owners to see what’s selling, and so they can make sure items are always on hand,” John points out. “You can’t do that if you have no idea if you’re going to get hit with a wave of people wanting something involving bananas. But when you know it’s all day, every day, business things are much easier to manage.”
Variety means different peak times for customers
Because every Planet Smoothie franchise offers a wide variety of smoothies, as well as a wide assortment of add-in items, customization is everything. That means meeting the needs of a client who might want something very indulgent as a dessert, low-cal for a snack or any other combo.
“There are people who visit a Planet Smoothie franchise every day for a breakfast smoothie made of super fruits,” John says, “Others want an energy smoothie for an afternoon pick-me-up, or a protein-heavy smoothie after a workout. Being able to meet all those needs at any time during the day means operating at peak efficiency no matter what time it is.”
Planet Smoothie is a smoothie franchise that sets itself apart by offering great-tasting smoothies that use healthier, natural ingredients. In a side-by-side comparison, our smoothies generally have less sugar and fewer calories — a big competitive advantage as Americans actively seek out healthier options. Planet Smoothie is led by a veteran franchise team and dedicated brand support team as part of the Kahala Brands family.
Learn more about Planet Smoothie