Planet Smoothie Franchise Owners Capitalize On Reopening Communities
A popular destination during normal times, Planet Smoothie franchise locations are set to set traffic records as consumers eagerly get back out into the community
One of the many reasons a Planet Smoothie™ smoothie franchise is a great investment is its popularity. Unlike many food-oriented brands that are tied to meals, and have slumps during other periods, Planet Smoothie franchises see steady foot traffic all day long.
And that was before the pandemic-related shutdowns of 2020 and early 2021. Now, as communities reopen, Planet Smoothie franchisees are bracing to see more business than ever. Why? Because their longtime, loyal customers will be eager to return, and there’s sure to be plenty of interest from new visitors as well.
Smoothies are popular across a wide demographic
“Many Planet Smoothie franchises were able to operate safely during the pandemic, with limited in-store service and through curbside pickup,” says John Wuycheck, Senior Vice President of Franchise Development. “That kept the brand front and center in those communities. But there’s nothing quite like being able to go into the store, look at all the options and order a fresh, made-to-order smoothie.”
What’s more, as consumers return to shopping, dining and entertainment, they’ll be looking for fun, new food and drink options. That’s especially true for parents who want to enjoy a treat with their kids, but don’t want to resort to sugary snacks full of preservatives. Solution? A smoothie with real fruit and other natural ingredients.
Smoothies meet consumer demand in many ways
That brings up another reason why Planet Smoothie franchise owners are poised for a big second half of 2021. While many people enjoy a smoothie as a refreshing and delicious snack, others look at them, especially with Planet Smoothie’s customized protein add-ins, as a meal replacement before or after a workout.
“It’s remarkable how many consumer needs a Planet Smoothie franchise can meet,” Wuycheck says. “It’s a family destination, a place to grab a quick snack or a stop after the gym. The broad appeal of smoothies makes this a very popular business to own, and as communities reopen that should be especially true.”
Planet Smoothie is a smoothie franchise that sets itself apart by offering great-tasting smoothies that use healthier, natural ingredients. In a side-by-side comparison, our smoothies generally have less sugar and fewer calories — a big competitive advantage as Americans actively seek out healthier options. Planet Smoothie is led by a veteran franchise team and dedicated brand support team as part of the Kahala Brands™ family.